Time and Location
Registration and "happy hour" 5:30PM
Event 6:00-7:30PM
The Portland EcoTrust Building
721 NW Ninth Avenue, Portland, OR 97209
This event is a complete! Read a recap here.
Featuring Bill Dolan, President and Creative Director, Spirit Media & Anne DeRock, Creative Services Director, Spirit Media
The “How To”
Have you ever developed media that hit the target but missed the bull's-eye? Have you been pressed by unrealistic budgets and timelines to develop a new sales tool for the next "big event"? Do you wonder where and how to begin? At How to Craft Effective Multimedia, media veterans Bill Dolan and Anne DeRock will outline the processes required to develop effective strategies, compelling messages and ultimately deliver higher ROI on your media campaign.
You'll learn
- 10 Key ingredients to powerful multimedia messages
- The greatest pitfalls that will absolutely doom your campaign!
About The Speakers
Bill Dolan, President and Creative Director, Spirit Media
Bill Dolan has over 25 years of television and media experience. After 12 years of directing news, entertainment and commercial production at the Portland, Oregon ABC affiliate, Bill founded Spirit Media, a strategic creative agency that excels in television, media development and event direction. As an Emmy-nominated Producer/ Director, Bill has directed national and international programs, produced live events for 100 to 200,000 people and has acted as director or consultant for hundreds of broadcasts, events, and media campaigns throughout North America.
Anne DeRock, Creative Services Director, Spirit Media
Anne DeRock is one of the most experienced and gifted individuals in media communications. With degrees in speech, theater and television production, Anne began her career in corporate video production. Her years as a feature producer and writer for the nationally syndicated program "PM Magazine", refined her gifting as a quick study with a powerful knack for telling a story. Her next stop was the world of public broadcasting and "The Learning Channel". A veteran of field and studio production for network affiliates ABC and NBC, Anne has crafted messages for a variety of organizations from the Fortune 500 to start-ups and non-profits.
Pricing:
- Member: Early Bird (Before 09/29) $25
- Member: $30
- NonMember: Early Bird (Before 09/29) $35
- NonMember: $45
- Students - $15
Registration:
If you'd like to order by phone, call 503-222-9204 and leave a message or email registration@ama-pdx.org
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