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Stop Tokenizing Me: How to Be Diverse and Inclusive In Your Marketing

Diversity and inclusion are often afterthoughts, especially in the world of marketing and communications. When “diversity” is seen as something to be included in imagery rather than something that is embedded into all areas of the organization, the effort will never be successful. Join AMA – PDX and award-winning musician, author, entrepreneur and social justice advocate Simon Tam for this workshop which will examine successful, as well as unsuccessful, attempts at creating truly inclusive marketing practices that don’t isolate or tokenize diverse audiences. Case studies, personal stories and examples of what to do/what not to do will be provided.

5:30pm – 6:00pm Networking
6:00pm – 7:00pm Presentation

 

Registration for this event is closed.

About Simon Tam

2016.02.17_Simon Tam - NSSimon is the Marketing Director at Oregon Environmental Council and an adjunct professor at Marylhurst University, Portland Community College and Linn-Benton Community College. He is currently serving as a founding member on the Board of Directors for the Oregon Center for Human Rights, is a member of the Policy and Equity Committee for the Jade District, is a Community Representative on the Cultural Resource Centers Advisory Council for Portland State University, and participates in numerous committees for the Asian Pacific American Network of Oregon.

You can find Simon’s appearance schedule, writing and current projects at: www.simontam.org